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Sep 2, 20213 min read
Is Lightbox's 800 Dollar price per carat profitable?
Last month, Lightbox, a subsidiary of Debeers, announced the expansion of their product line to include diamonds up to 2 carats in size....
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Aug 20, 20212 min read
Marketing Strategies for Lab Grown Diamond Jewelry in a Competitive Market
As the lab grown diamond jewelry industry continues to expand, the competition in the market intensifies. It is essential to have a...
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Jul 16, 20212 min read
The Pros and Cons of Selling Lab-Grown Diamonds to Your Customers
As lab-grown diamonds become increasingly popular, more jewelry retailers and wholesalers are considering adding them to their product...
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Jun 15, 20213 min read
How Independent Jewelers are taking on Chain Stores
The internet, social media, and digital marketing offer independent jewelers the opportunity to market and sell their products.
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Jun 11, 20212 min read
De-cluttering Synthetic vs Simulated Diamonds
Understand the difference between various types of "diamonds" to help your customers make an informed purchase.
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Jun 9, 20212 min read
Consumer perception of lab grown diamonds
Diamond is a unique gemstone. It is hardness, brilliance, and rarity is incomparable. For a long time, the only option to get diamonds...
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Apr 6, 20212 min read
Why 3D Printing is the Future of the Jewelry Industry
3D printing is undeniably the future of the jewelry industry. Want to know why? Read on as we highlight three reasons why additive manufact
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Mar 30, 20213 min read
How to be a profitable jewelry business?
Is the Jewelry Industry Profitable? The fashion industry evolves every day and is profitable as a whole. However, there are questions...
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Mar 9, 20212 min read
The Role of Technology in the Development of Lab-Grown Diamonds: A Look into the Future
As technology continues to advance, so too does the lab-grown diamond industry. With new breakthroughs and innovations, we can expect to...
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Dec 14, 20203 min read
Can lab-grown & natural diamonds co-exist?
Lab-grown diamonds are seen as a threat to natural diamonds. Both industries are competing to against each other for market share. Is there
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Nov 16, 20203 min read
Why is the diamond tester pen is not reliable?
What is a diamond tester pen? Diamond tester pens are small devices used by jewelers to differentiate between diamonds and other...
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